Made using everyday items that are available in India, rather than relying on imported (expensive) cheeses and boutique deli meats. You also need to pay attention to the aesthetics of your snack board when you prepare it, as the way you style your snack board can impact the perception of it and how people will respond to it.
Creating a visually stunning snack board is not difficult if you understand the psychology behind it. In this comprehensive guide, you will learn how to take advantage of the psychological aspects of design and food, and you will learn how to select low-cost foods that produce a significant visual presence on your snack board without exceeding your budget constraints. This article intends to make the same visual aesthetic achievable for you and everyone you know.
By selecting strong ingredients, even a limited budget can achieve maximum effect. In India, you can find snack options such as potato chips (inexpensive) that provide flavour variety without requiring elaborate garnishes or toppings. Viral boards utilise composition to maximise eating experience rather than the literal volume of each item. Even a few pieces of chanachur arranged nicely on a cutting board can appear intentional and beautiful. The secret behind the viral look is selecting items that have good photographic quality and that are familiar and comforting to eat.
Many of the best putting-together-for-a-board options are among the least expensive foods available. Puffed mixtures, roasted chana, mini papads and sev provide immediate texture; cucumbers, carrots and radishes bring additional colour in addition to rounding out the heaviness of the other snacks on the board. You can also create an inexpensive cheese selection by taking grated cheese and/or sliced processed cheese, cut into triangles that resemble artisanal cheese. Finally, small bites such as peanut chikki or wafer biscuits can provide dessert options without costing more than a few rupees.
You can add to a party plate by introducing a few simple mini chaat items, which are inexpensive to add but enhance the look of the plate. Just a few papdis, boiled potatoes, sev and any chutney make a very cute-looking, bite-sized fancy topping. In addition, cheaper cuts of cheese can become 'fancy' by shaping, rolling or layering them up. By neatly stacking or arranging a variety of colourful salad items together, you instantly add visual appeal to your party plate. You can also include protein, like boiled eggs mixed with chaat masala or roasted chana (a type of legume), to give the plate more substance at a lower cost. Most dips can be made from existing ingredients you have on hand; for example, you can use yoghurt to make a refreshing yoghurt dip by mixing in garlic or a combination of ketchup and mayo to create a photogenic pink dip.
The key to creating an attractive party platter that has the potential for going "viral" is having your items organised abundantly. Start with arranging the dips first, as that forms the foundation and creates a visual anchor for everything else. Then you can arrange the larger items like the clusters of papdis, larger cut vegetable pieces around them, and fill in any spaces or gaps with smaller snack items until the plate appears to be full and balanced. Colour-blocking the food will provide a more cohesive look than randomly placing them throughout the board. Additionally, if you create visual height on the board (with things like rolled cheese or stacked wafers), it will create depth and an overall more 'intentional' feel. A party platter does not require expensive food items, only an intentional visual presentation with the items chosen.
Maximising a predetermined budget is about knowing what to buy as loose versus packaged items; for example, many things that are purchased loose, like sev, roasted chana (chickpeas), peanuts, and chikki, are less expensive than if purchased pre-packaged and allow for varying amounts of each product. Buying loose vegetables with more bulk (such as carrots and cucumbers) helps stretch the use of the original purchase to a greater extent compared to expensive imported dips or snack packs. Selecting one ‘hero’ item (for example, peri-peri corn puffs or a small chocolate bar) will allow you to create a focal point for your platter without overspending. As well as creating your own dips, which saves money over pre-packaged dips, creating your own dips maintains visual integrity over your entire platter.
A well-planned platter will create a sense of luxury. Neatly cut vegetables, presented in small bowls with dips, cheese folded or rolled rather than lying flat, and snacks grouped together by type will all add a level of sophistication to the look of a platter. In fact, even the least expensive peanuts can be presented in a small bowl with a sprig of coriander, making them appear quite luxe. Viral platters are an illusion of luxury; they’re not caused by the expense of ingredients.